DIGITAL MARKETING
Digital Marketing
The advent of the Internet has seen rise to a new wave of social interaction from several different companies connecting billions of people across the world today. There’s never been a more convenient way to reach these billions of people connected than via social media and other online channels. The course therefore teaches you how to leverage these platforms to promote your product or service in a global network and drive sales and revenue of any venture.
- Theoretical in-person training – 40%
- Practical hands-on training – 60%
- Weekly Evaluations
- End of Training evaluation
If you are seeking to sell or commercial a product or service and gain more customers/suppliers and you need tools that are cost effective and efficient, the the course is for you.
If you also seek to improve your sales and marketing skills with modern tools that improve your productivity, then this course is also for you.
- Be able to use a computer
- Have an email account
- Commit to the hours of class
- Be able to use the Internet
- Be passionate and intentional about your work
- Getting started with Digital Marketing
- Content Marketing
- SEO
- Email and Mobile marketing
- Social media fundamentals
- Marketing on Facebook
- Marketing on LinkedIn
- Marketing on Twitter
- Marketing on Pinterest
- Marketing on Instagram
- Advertising on Youtube
- Social Bookmarking
- Content optimisation
- Google Adwords, Adsense
- Reporting with Google Analytics
- Allows you boost your productivity 2X
- Work faster and easier and more efficiently
- Improve rank in your career
- Become more competitive in the job market
- Improve your CV
- Get Certified
- In order to be registered for this course, the following documents and items are required:
- Complete and submit registration form at one of our campuses
- Photocopy of your national ID Card
- Most recent CV
- Payment of 15,000 FCFA registration fee payable in cash
You will be given a receipt upon registration
Duration : 3 months
Session duration
English 
French